Take a look at some work samples. Contact me for more.
Plans and Mentoring Based on Pragmatic Marketing Framework
Plans and Mentoring Based on Pragmatic Marketing Framework
Plans and Mentoring Based on Pragmatic Marketing Framework
- Launch Plans and Requirements
- Mentoring and teaching peers on concepts critical to achieving product-market fit and delivering value to stakeholders
B2B and B2C Writing Samples
Plans and Mentoring Based on Pragmatic Marketing Framework
Plans and Mentoring Based on Pragmatic Marketing Framework
- SMB and Consumer brochures and stories
- B2B Strategic Docs - Brochures and Books
- B2B Datasheet Sales Tools
- B2B Email Docs
- Websites
Personas and Positioning
Plans and Mentoring Based on Pragmatic Marketing Framework
Personas and Positioning
- Personas
- Positioning
Sales Enablement
Conference Presentations
Personas and Positioning
- Channel training of new product
- Sales launch meeting
Conference Presentations
Conference Presentations
Conference Presentations
- B2B
- Internal
- B2C
Websites
Conference Presentations
Conference Presentations
- SMB websites
- Non-profit websites
- POA, Club and organization websites
- Consumer websites
CLIENT PROJECTS
PRODUCT MARKETING PROJECTS
Oracle. Created marketing brochures for ecommerce software solutions.
CPA.com. Managed email marketing programs for AICPA.
Dunn and Bradstreet Software. Developed strategy documents and product marketing materials for host and financial software solutions.
Sevista. Managed marketing for their email marketing offering. Had 20% click through rate on inaugural campaign.
INPUT Market Research. Wrote three 100+ page white papers: ecommerce, ecommerce in manufacturing, ecommerce in distribution
Peachtree Software. Product marketing, positioning and competitive analysis.BTSquared. Developed marketing materials.
Ross Systems. Developed marketing materials and sales tools.
Attachmate. Managed product marketing for their groupware software offering.
Pharmassistus. Developed brochure, presentations, data sheets.
St. James Living Magazine. Monthly columnist.
Cat-Tales Magazine. Story content.
PRODUCT MANAGEMENT PROJECTS
Hatch Early Learning, Managed product launch for new Saas educational learning product.
Pendo. Developed product management best practice content and delivered workshops to their clients including Product Management 101, Using Data to Drive Results, Lean StartUp Experimentation, Jobs to be Done
BUSINESS PLANS
ComputerJobs.com. Developed business plan and go-to-market. Company acquired by Monster.com.
AirSage. Created their initial business plan.
Oneweb. Developed their business plan and marketing materials.
Pharmassistus. Developed website and marketing materials.
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